Exporting

Ravineo allows you to export data for further analysis.

What you can export:

• All individual ads based on the current filters
• Aggregated data with customizable breakdowns and metrics
• Data from any specific chart on the dashboard

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Click the download button next to the dashboard name, then choose your preferred format and the data you want to export.

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Export Mode

Choose between:

• Aggregated — Export summarized data with breakdowns of your choice
• Individual Ads — Export raw ad-level data

Format

Choose between CSV and XLSX file formats.

Breakdowns

Select which dimensions to include as columns in your export:

• Date
• Brand (multi-valued)
• You vs. Others
• AI Categorizations — Any AI categorizations configured for your dashboard (multi-valued)
• Country
• Platform
• Media Type
• + Other platform-specific breakdowns

Multi-valued breakdowns affect totals — Some breakdowns like AI Categorizations are multi-valued — a single ad can belong to more than one option. When that happens, Reach, Impressions, and Spend are added to each, so totals land higher than exporting without these breakdowns.

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Metrics

Select which metrics to include in your export:

• Ads Count
• Reach
• Impressions (range or average)
• Estimated Spend (range or average)

Avoiding Data Duplication in Exports

When using multi-valued breakdowns, your exported totals will be higher than what you see on the dashboard. Follow the steps below to export clean, non-deduplicated data.

How to Export Clean Data

• Use only single-valued breakdowns — Stick to Date, Platform, and Media Type. These produce one row per value, so totals stay accurate.
• Use Proportional Spend — If you need multi-valued breakdowns (like AI Categorizations), enable the Proportional Spend metric. This distributes spend proportionally across categories so the total remains correct.
• Export individual ads — Switch the export mode to Individual Ads to get one row per ad with no duplication.

Look for the multi-valued indicator next to breakdown options — it marks which breakdowns may cause totals to increase. The export dialog also shows a warning when you have multi-valued breakdowns selected.

Why Do Multi-Valued Breakdowns Increase Totals?

A single ad can be tagged with multiple values for certain breakdowns. For example, imagine a beauty dashboard where an ad promotes both “Skincare” and “Fragrance” product lines. When you export with the Brand breakdown enabled, that ad’s metrics (Reach, Impressions, Spend) appear under both rows — once for Skincare and once for Fragrance.

Example: Say you have 10 ads on a beauty dashboard, each with 1 million impressions. Three of those ads promote both Skincare and Fragrance. Your exported total impressions will show 13 million instead of 10 million — because those 3 ads contribute their impressions to both brand rows.

Exporting Chart Data

You can also download data for any individual chart on the dashboard. Hover over a chart and click the download icon. This exports only the data visible in that specific chart.

If you'd like even more customized exports, get in touch with us!