Your most powerful influencer analytics. Supercharged with AI.
For the first time ever, you can see exactly how brands and influencers are working together.
AI detects and visualizes all brands in all content. Every single appearance and mention is seen, heard, measured and analyzed. This gives you visibility into influencer analytics like never before.
Features
Detect all brands in all content (including videos) with AI.
- Official partnerships, mentions and linked brands
- Highly visible brands that are not officially declared
- Brands quietly present in the background
Check whole profiles for Topics and Risks. Save hours on campaign reports – let the machine do the work.
Multi-influencer search and metrics show engagement, branded ratio, content types, most prominent brands, and more.
Platforms
Ravineo Influencer Analytics supports the largest influencer platform – Instagram. YouTube and TikTok are coming soon.
Get Access
Onboarding capacity is limited. Please request your access through this form.
Ravineo & Meta Metrics Comparison
Metric | Ravineo | Meta (Facebook & Instagram) |
|---|---|---|
Reach Calculation | Cumulative Unique Reach: Sum of the unique reach for each individual ad. Captures the total exposure across multiple ads. | Deduplicated Unique Reach: Tracks the actual number of distinct individuals reached across multiple ads, eliminating duplicates. |
Example (10 Ads) | If 10 ads each reach 1M people, Ravineo reports a total reach of 10M. | Meta would show a deduplicated reach of, for example, 1.4M unique people across the 10 ads. |
Deduplication | No Deduplication: Summing up the unique reach of each ad provides a standardized comparison of total exposure. | Deduplication Applied: Meta deduplicates users across ads within their platform, removing repeat counts of the same individual. |
Share of Ads Voice | Represents the total attention captured by summing the reach of all ads. Gives a comprehensive view of campaign reach. | Focus on Unique Reach: Meta’s deduplication aims for exact precision within the Meta ecosystem, reporting the total unique exposure. |
Comparison Strength | Cross-platform, comprehensive: Share of Ads Voice works across multiple platforms, giving a full-market view. | Platform-limited: Meta’s reach data is specific to its ecosystem, limiting comparisons outside of Facebook/Instagram. |
Data Limitation | Cross-Ad Comparison Possible: Ravineo does not deduplicate across multiple ads due to privacy and technical constraints. | Single-Ad Focus: Meta focuses on deduplicating reach within individual campaigns but doesn’t offer comprehensive cross-platform views. |
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